Ad copy and poetry are about emotion. What's the result? The old tricks work for both.
On Intransitive Emotions: Emotional Writing Practice
Writing emotions is complicated. Do all your characters' emotions make sense? Tips for writing fiction and nonfiction.
Write like the greats: Charles Bukowski
Emotion breaks across the page in poetry. I examine how Charles Bukowski hid vulnerability in his strength.
On the Bechdel Test
Realistically, not all conversations between characters of the same gender revolve around the opposite gender.
On Writing Accents: How to Write Authentic Character Voice
Generic characters are lazy. Pep up the music of your fiction with bewitching character voices.